Rewa’s Sunderja Mango Shows How GI Branding Can Lift Farm Income

The first commercial export of GI tagged Rewa Sunderja mangoes to the United Arab Emirates is a significant milestone for Madhya Pradesh and for India’s farm export story. It shows how a local fruit, when backed by quality control, branding and coordinated institutional support, can move from a district identity to an international market opportunity. … Read more