Madhya Pradesh Chief Minister Dr. Mohan Yadav hailed self help group (SHG) women as pillars of economic strength, launching initiatives at the Aajeevika Mission capacity building workshop that connect their products to global markets.
Milestone Achievements
Over 65 lakh women empowered via 5 lakh SHG’s, with 12 lakh becoming Lakhpati Didi’s earning Rupees 1 lakh plus annually. These groups generated Rupeess 310 crore in business last year alone. From tractors and drones to gas refilling and cafes, Didi’s excel in pickles, papad’s, and natural farming, with 50,000 engaged in organic produce.
The 2026-27 budget boosts Women and Child Development by 26%, allocating 34% overall to rural growth, embodying clenched fist makes a lakh.
Key Launches and Expansions
Dr. Yadav virtually inaugurated Aajeevika Mart Gwalior, SHG retail at Jabalpur airport, Holi fairs, and launched Special Holi Hampers featuring natural colors, ghee, sweets, and more from Ujjain, Sagar districts. Products now reach Amazon Saheli, India Post, and e platforms via new MoU’s with Access Development, TRIFED.
Rural Aajeevika Express vehicles flagged off for market access, Community Managed Training Centers (CMTC) launched for skill enhancement.
| Initiative | Coverage | Impact |
|---|---|---|
| Lakhpati Didis | 12 Lakh Women | Rs 1L+ Annual Income Each |
| Business Turnover | Rs 310 Cr/Year | Enterprise Scaling |
| Holi Hampers | 10 Products | Festive Market Boost |
| Retail Outlets | Gwalior, Jabalpur | Urban Sales Access |
Vision for Women’s Enterprise
Inaugurating at Kushabhau Thakre Hall amid ministers Prahlad Singh Patel and Gautam Tetwal, Yadav praised maternal power in Indian culture, urging Didi’s to leverage training for global ventures. Natural farming modules released; success stories like Guna’s Meenakshi Faragate shared.
Panchayat Minister Patel invoked PM Modi’s vision for women’s role in India’s third largest economy, calling for tech adoption and supply chain strength via Post MoU. CEO Harshika Singh highlighted 43 rural marts, training via CLFs.
This workshop marks a golden chapter in rural economy and women entrepreneurship, blending skills with markets for self reliant villages.
Author: This news is edited by: Abhishek Verma, (Editor, CANON TIMES)
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